For many small business owners in Perth, social media marketing still tends to revolve around Facebook, Instagram, TikTok and Twitter. The problem is that these platforms are crowded, highly competitive and often require a level of constant content production that many SME owners simply do not have the time or budget to sustain. In Western Australia, where small business makes up 96.9% of all businesses and 78.1% of WA small businesses are based in the Perth metro area, a more practical...