If you’re running a small or medium-sized business in Perth, you’ve likely felt the squeeze on Facebook, Instagram, TikTok and X. Rising ad costs, crowded feeds, and shrinking organic reach are making it harder for local businesses to get noticed. That’s why more Perth SME owners in their 30s are starting to explore alternative social media platforms, especially those that offer stronger organic visibility and more meaningful engagement. While newer platforms like Threads have gained...